The Matching Law
Papers in Psychology and Economics
Richard J. Herrnstein
Edited by Howard Rachlin
Edited by David I. Laibson
Preface
Editors' Note
Introduction
Part I. The Matching Law: Against Reflexology
1. Relative and Absolute Strength of Response as a
Function of Frequency of Reinforcement
2. Toward a Law of Response Strength
3. Derivatives of Matching
4. Melioration as Behavioral Dynamism
Part II. Self-Control
5. Choice and Delay of Reinforcement
6. Self-Control as Response Strength
7. On the Functions Relating Delay,
Reinforcer Value, and Behavior
8. Lost and Found: One Self
9. A Theory of Addiction
Part III. Against Optimization
10. Stability, Melioration, and Natural Selection
11. Rational Choice Theory: Necessary but Not Sufficient
12. Behavior, Reinforcement, and Utility
13. Experiments on Stable Suboptimality in Individual Behavior
14. Melioration: A Theory of Distributed Choice
15. Preferences or Principles: Alternative Guidelines for Choice
References
Index



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