Skip to main content
Harvard University Press - home
Pious Fashion

Pious Fashion

How Muslim Women Dress

Liz Bucar

ISBN 9780674241602

Publication date: 08/13/2019

Request exam copy

Who says you can’t be pious and fashionable? Throughout the Muslim world, women have found creative ways of expressing their personality through the way they dress. Headscarves can be modest or bold, while brand-name clothing and accessories are part of a multimillion-dollar ready-to-wear industry that caters to pious fashion from head to toe. In this lively snapshot, Liz Bucar takes us to Iran, Turkey, and Indonesia and finds a dynamic world of fashion, faith, and style.

“Brings out both the sensuality and pleasure of sartorial experimentation.”
Times Literary Supplement

“I defy anyone not to be beguiled by [Bucar’s] generous-hearted yet penetrating observation of pious fashion in Indonesia, Turkey and Iran… Bucar uses interviews with consumers, designers, retailers and journalists…to examine the presumptions that modest dressing can’t be fashionable, and fashion can’t be faithful.”
Times Higher Education

“Bucar disabuses readers of any preconceived ideas that women who adhere to an aesthetic of modesty are unfashionable or frumpy.”
—Robin Givhan, Washington Post

“A smart, eye-opening guide to the creative sartorial practices of young Muslim women… Bucar’s lively narrative illuminates fashion choices, moral aspirations, and social struggles that will unsettle those who prefer to stereotype than inform themselves about women’s everyday lives in the fast-changing, diverse societies that constitute the Muslim world.”
—Lila Abu-Lughod, author of Do Muslim Women Need Saving?


  • Pious Fashion is a look at contemporary dress and how it can help us see the ‘Muslim community’ as a vast array of individuals rather than an inscrutable monolith… Bucar disabuses readers of any preconceived ideas that women who adhere to an aesthetic of modesty are unfashionable or frumpy.

    —Robin Givhan, Washington Post


  • 2018, Winner of the Millia Davenport Publication Award


  • Liz Bucar is a religious ethicist and author of the prizewinning Pious Fashion. Professor of Religion at Northeastern University, she is a certified Kripalu yoga teacher and leads a popular study abroad program along the Camino de Santiago in Spain.

Book Details

  • 248 pages
  • 5-1/2 x 8-1/4 inches
  • Harvard University Press

From this author