Cover: The Smoking Puzzle: Information, Risk Perception, and Choice, from Harvard University PressCover: The Smoking Puzzle in HARDCOVER

The Smoking Puzzle

Information, Risk Perception, and Choice

Add to Cart

Product Details


$96.50 • £77.95 • €87.00

ISBN 9780674010390

Publication Date: 06/15/2003


288 pages

6-1/8 x 9-1/4 inches

3 line illustrations, 25 tables


  • Preface
  • Acknowledgments
  • 1. Linking Information, Risk Perception, and Choice: An Economic Approach
  • 2. Cognition, Perception, and Behavior: Are “Bad Choices” Allowed with Rational Choice?
  • 3. Government Policy and Advertising as Sources of Information for Smokers
  • 4. Can Smokers Expect Personal Health Signals? An Evaluation of the Health Impact of Cigarette Smoking
  • 5. Determinants of Risk Perception
  • 6. Do Health Shocks Influence Smoking Behavior? Cessation and Relapse Patterns in Older Adults
  • 7. Personalized Health Messages and the Perceived Risks of Smoking
  • 8. Risk, Longevity Expectations, and Demand for Cigarettes
  • 9. Conclusions and Policy Implications
  • Notes
  • References
  • Index

From Our Blog

Jacket: Awakening: How Gays and Lesbians Brought Marriage Equality to America, by Nathaniel Frank, from Harvard University Press

Celebrating Pride Month

To celebrate Pride Month, we are highlighting excerpts from books that explore the lives and experiences of the LGBT+ community. Nathaniel Frank’s Awakening: How Gays and Lesbians Brought Marriage Equality to America tells the dramatic story of the struggle for same-sex couples to legally marry, something that is now taken for granted. Below, he describes the beginnings of the gay rights movement. For homophiles of the 1950s, identifying as gay was almost always a risky and radical act