Cover: The Science of Self-Control, from Harvard University PressCover: The Science of Self-Control in PAPERBACK

The Science of Self-Control

Add to Cart

Product Details

PAPERBACK

$35.00 • £28.95 • €31.50

ISBN 9780674013575

Publication Date: 03/01/2004

Short

240 pages

6-1/8 x 9-1/4 inches

43 line illustrations

World

This book proposes a new science of self-control based on the principles of behavioral psychology and economics. Claiming that insight and self-knowledge are insufficient for controlling one’s behavior, Howard Rachlin argues that the only way to achieve such control—and ultimately happiness—is through the development of harmonious patterns of behavior.

Most personal problems with self-control arise because people have difficulty delaying immediate gratification for a better future reward. The alcoholic prefers to drink now. If she is feeling good, a drink will make her feel better. If she is feeling bad, a drink will make her feel better. The problem is that drinking will eventually make her feel worse. This sequence—the consistent choice of a highly valued particular act (such as having a drink or a smoke) that leads to a low-valued pattern of acts—is called “the primrose path.”

To avoid it, the author presents a strategy of “soft commitment,” consisting of the development of valuable patterns of behavior that bridge over individual temptations. He also proposes, from economics, the concept of the substitutability of “positive addictions,” such as social activity or exercise, for “negative addictions,” such as drug abuse or overeating.

Self-control may be seen as the interaction with one’s own future self. Howard Rachlin shows that indeed the value of the whole—of one’s whole life—is far greater than the sum of the values of its individual parts.

Recent News

From Our Blog

Jacket: What Stars Are Made Of: The Life of Cecilia Payne-Gaposchkin, by Donovan Moore, from Harvard University Press

The Most Famous Astronomer You’ve Never Heard Of

Despite her pioneering contributions to science, Cecilia Payne-Gaposchkin has not always been recognized as one of the most influential scientists of the twentieth century. In What Stars Are Made Of, Donovan Moore sets out to change this, with the first full biography of this trailblazing scientist. To celebrate the International Day of Women and Girls in Science, we are pleased to highlight five

‘manifold glories of classical Greek and Latin’

The digital Loeb Classical Library (loebclassics.com) extends the founding mission of James Loeb with an interconnected, fully searchable, perpetually growing virtual library of all that is important in Greek and Latin literature.